Why should you automate SMB marketing?

Why should you automate SMB marketing?

One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. Here are five profitable benefits to automating some of your most mundane marketing tasks. Instant responses to email requests If a customer or prospect sends […]

How to make buyers out of Instagram followers

How to make buyers out of Instagram followers

Instagram has become one of the most popular social networks to date. One billion active users consume its image-heavy content every day. Aside from it being a photo-sharing app with fun filters, Instagram has demonstrated its capability to turn your followers into customers. Make the most out of your Instagram account with these practical tips. […]

Tips for safeguarding business data

Tips for safeguarding business data

You can’t afford to lose business data. It takes away the trust of your clients, leading to loss of revenue. Cybercriminals are here to stay, so it’s more important than ever to utilize tight security measures to keep your business data safe. Still, some hackers may have advanced cracking skills, or are really determined to […]

Apple WWDC 2019 recap

Apple WWDC 2019 recap

The Apple Worldwide Developers Conference (WWDC) is basically Apple’s launch party for its newest updates — from new devices, most important software patches, and other exciting news. There were a lot of updates in the conference, so we’ve compiled some of the most notable changes for you. Privacy commitment In Mr. Cook’s keynote speech, he […]

Big data helps hospitals in a big way

Big data helps hospitals in a big way

The healthcare industry struggles when it comes to trying to keep up with the latest technology on the market. Thankfully, the rise of more affordable cloud solutions and increased storage availability mean hospitals and clinics can finally catch up and implement direct improvements to hospital performance, such as lowering hospital readmission rates. Read on to […]

Is your business prepared for hurricanes?

Is your business prepared for hurricanes?

In 2017, Hurricane Harvey hit Texas and certain parts of Louisiana the hardest. In the same year, Hurricane Irma devastated companies in Florida, Georgia, and South Carolina. During uncertain times, a disaster recovery (DR) plan is what saves companies from power outages and massive revenue losses. Let these tips guide you. Determine recovery hierarchy Certain […]

9 Cybersecurity terms you need to know

9 Cybersecurity terms you need to know

Cybersecurity is everyone’s responsibility. But you don’t need to be an IT expert to know how to protect yourself from a cyberattack. To help you get started, here are helpful terms you need to know so you’re not left in the dark, whether you’re teaching yourself how to update your anti-malware, updating your systems, or […]

Declutter your Mac with these 10 tips

Declutter your Mac with these 10 tips

Before long, your Mac will become too cluttered, making it too cumbersome to find the right applications, files, or links. Decluttering the items on your computer would do wonders for your productivity, creativity, and stress levels. But how do you do it? #1 Clean up your desktop The desktop is a convenient location for storing […]

Turn Alexa into your office assistant

Turn Alexa into your office assistant

Alexa has made Amazon proud by going beyond basic functions like providing weather updates, streaming music, and setting alarms. As her developers continue to improve on her capabilities, business users can look forward to a revolutionary, one-of-a-kind office assistant. Create and manage to-do and shopping lists You have meetings to attend and deadlines to meet. […]

Technology tips to increase efficiency

Technology tips to increase efficiency

Successful businesses make technology work for them, not the other way round. When used correctly, technology can make every task much faster to execute. So, if you’re looking to increase staff efficiency, consider the following methods to implement technology into your day-to-day business operations. Change office communication To increase efficiency, set up instant messaging software […]